Jockey Creative Campaigns

This collection of work for Jockey highlights a range of creative executions across multiple touchpoints — from a direct mailer promoting women’s collections like Seamfree®, Worry Free, and Cotton Stretch, to a bold, in-store window display designed to drive retail traffic, to the development of a new sub-brand logo. Each piece balanced functional storytelling with emotional resonance, showcasing Jockey’s commitment to comfort, innovation, and timeless style across both physical and print environments.

Role
Art Director

Category
Print
Environmental
Branding