Walgreens Spring Beauty Campaign
The goal for launching the Walgreens Spring beauty campaign was to drive awareness to the wide assortment of beauty products that they carry within each store and to increase sales through their buy 2 get a 3rd free offer. The headline focused on the ease and simplicity of being able to find the right beauty products you need at Walgreens. The messaging and assortment of best-selling products were featured throughout in-store print, magazine ads, email, and animated banner ads similar to the concept shown below.